Sports Technology
Active8lete
The operating system for grassroots sports.
8lete is a sports technology platform designed for grassroots academies, clubs, coaches, players, parents, and scouts. It connects admissions, attendance, fees, training, assessments, matches, injuries, communication, and player development within one system. The platform helps sports organisations become more organised while making athlete progress more visible and measurable.
Co Founder · CeoEarly StageMumbai, Maharashtra, India
Legal entity · Sportsjoy Technologies Private Limited
Headquarters
Mumbai, Maharashtra, India
Stage
Early Stage
Primary industry
Sports Technology
Company overview
What it is built to change.
Built for
The customer
Grassroots sports academies, clubs, coaching organisations, multi-centre sports businesses, coaches, players, parents, and scouts. The primary commercial customer is an academy seeking to improve admissions, operations, communication, fee management, and player development.
Business model
How value is delivered
Software subscriptions for academies and clubs, AI-enabled plans, payment processing services, implementation support, premium athlete and scouting products, and future sports marketplace services.
Products
What the company is building.
The products and platform capabilities that make up the company.
01
Product
Academy Management System
02
Product
Club Management System
03
Product
Coach Application
04
Now at 8lete
What matters now.
Building 8lete around measurable academy outcomes, including admissions, operational efficiency, fee collection, coach productivity, athlete development, and parent visibility.
Last reviewed August 2026
01
Improving academy enquiry and admission conversion
02
Creating a repeatable sales and onboarding process
03
Increasing customer activation and retention
04
Improving WhatsApp-based communication workflows
05
Building AI-assisted academy enquiry and follow-up agents
06
Highlights
A snapshot of the company.
Grassroots Sports Operating System
Platform
0 user types
Connected User Groups
0 modules
Core Product Modules
0 football and cricket
Primary Sports
Principles
How the company thinks.
01
Every athlete deserves a visible development journey.
02
Academy operations should not depend on scattered spreadsheets and chat groups.
03
Technology should strengthen coaches rather than replace them.
04
Data should improve decisions without creating unnecessary administrative work.
05
Parents should understand how and why their child is progressing.
06
Grassroots talent should be discoverable regardless of location or background.
07
Goals
Outcomes currently being pursued.
Goal 01
48%
Become the operating system for grassroots sports
Provide one connected platform for academy operations, coaching, player development, parent visibility, scouting, and sports administration.
Goal 02
30%
Improve academy admissions
Help academies capture, manage, follow up, and convert more enquiries through structured admission workflows.
Goal 03
55%
Make player development measurable
Create consistent records for attendance, assessments, training workload, match performance, injuries, and long-term progress.
Goal 04
35%
Build a multi-sport platform
Support common academy workflows across sports while allowing sport-specific coaching and assessment frameworks.
The work ahead
Hard problems worth solving.
01
Academies may not immediately understand the return on sports software
02
Long sales cycles can reduce conversion momentum
03
Many academies operate with limited administrative teams
04
Coaches may resist systems that require excessive data entry
05
Parents and players engage only when visible value is delivered
06
Each sport requires different assessment and training frameworks
07
Academies often depend on WhatsApp, notebooks, and spreadsheets
Founders
The people behind it.
The founding team responsible for the company’s direction and execution.
AV
PrimaryAakash Vatsal
Co-Founder and CEO
SD
Sunil Devrani
Co-Founder
Industries
The space it operates in
Sports TechnologyGrassroots SportsSports ManagementAthlete DevelopmentSaaSArtificial Intelligence
Markets
Where the company is building
IndiaUnited KingdomMiddle EastSoutheast AsiaAfricaGlobal
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